Case Studies
OUR CLIENT'S SUCCESS IS OUR SUCCESS
A Vintage Crew Neck for the Win!
When Scheels, a national sporting goods retailer, sought innovation in their collegiate apparel line, they turned to Range, their long-time partner. Range conducted nationwide store surveys, identifying the enduring popularity of hooded sweatshirts and the need for a fresh offering.
Range’s experienced collegiate apparel team collaborated with the national sporting goods retailer and local colleges and universities to create a unique vintage collegiate line of crew neck sweatshirts with throwback branding. Initially a single signature piece, it has since evolved into an expanding line, fostering growth for the retailer, colleges, universities, and Range.
Within a few years, it transitioned from a non-rated garment to a #1 rated piece, now available in stores and online. The vintage collegiate style has become an annual collection, including hooded and full-zip sweatshirts, with ongoing product development.
North Dakota State University
Sr. Associate Athletic Director
“Our experience with Range has been outstanding. They take the time to listen and understand our goals. They never hesitate to give us advice or insight to ensure we are making the right choice. EJ and his team are very responsive to requests and their customer service is excellent. They always have our best interest in mind, and we trust them immensely.”
Senior Director of Marketing
Cloverdale Foods Company
“Working with Clare has presented our marketing and sales teams with several advantages, from spot-on product suggestions that complement and delight to turnkey merch ordering and delivery. Her level of professionalism and service makes her an extension of our team. She will think ahead, ask the right questions and own the process – a true partner for planning our year and making us look good everywhere we go.”
Senior Manager
Supply Chain and Facilities
“Range is a consistent reliable partner that helps standardize pricing for rinse and repeat items but also helps navigate unique one-off projects. Their fluid ability to reprioritize the workload and squeeze in rush orders has helped us through many sticky situations.”
Scales Back to Offer More
Isagenix, a leading direct sales organization specializing in health and self-care products needed to manage an odd-sized apparel inventory efficiently and reduce costs. Their goal was to streamline the ordering process, enhance personalization, and consolidate vendors, while minimizing inventory costs, simplifying agent ordering, and improving personalization while maintaining brand standards.
Isagenix partnered with Range Printing for a scalable, on-demand online solution with these key features:
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Customizable Print: On-demand brochures and business materials aligned with Isagenix’s brand while enabling personalization.
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Apparel Selection: Range Printing provided a catalog of apparel, eliminating the need for Isagenix to maintain costly inventory.
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Ordering Site Enhancements: Customized templates, integrated apparel catalogs, and user-friendly personalization options.
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Event Stores: Provide onsite gear and marketing material stores for in-person events.
Isagenix achieved cost savings, simplified agent ordering, and enhanced personalization while maintaining brand consistency. They successfully optimized apparel inventory and streamlined agent ordering with Range Printing’s on-demand solution.
Marketing Director
Bank Forward
Working with Range Printing has been a great partnership. Having apparel, printing, and promo options through one trusted source is a great benefit to my department and my company. The team at Range is very responsive, easy to work with, and always makes us look good. They are also very invested in the things important to us, including supporting our non-profit organization, Forward Foundation.
General Manager, North Dakota
Johnson Brothers Distribution
When you're a fast-growing distribution company, you need a nimble partner that delivers creative solutions. Range produces and distributes branded apparel and promotional items to our 14 locations nationwide. They are great partners, and their proactive service allows us to focus on continuing to grow our business.
Market Manager
Beacon Building Products
Range is our #1 apparel and promotional company. They are a reputable company that produces high quality products. Range does a great job and is willing to work with us on special projects and standard orders. I would recommend the Range team to anyone looking for apparel and promotional products.
From Bids to Brand Excellence:
Steffes Group Finds Success with Range's Brand Management!
Steffes Group, a 60-year-old auction company with nine Midwest locations, sought a partner to streamline marketing materials and employee apparel programs. As the company grew, the marketing department was challenged to manage print products and apparel across multiple locations and efficiently allocate employee apparel allowances while ensuring consistent branding.
Steffes partnered with Range to:
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Streamline procurement and distribution through an easy-to-use online ordering site.
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Centralize print, apparel, and promotional product procurement.
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Develop online budget management tools to efficiently manage individual employee orders and budget allowances.
The centralized ordering portal streamlined operations by combining all print, apparel, and promotional products with one source, increasing Steffes’ buying power and driving overall cost savings.
Range’s efficient brand management platform provides consistent brand integrity, reinforcing Steffes' image across all locations. Most importantly, the Steffes, Range partnership has helped position the company’s marketing department for continued, sustainable growth.